Our Professional Standards

As a business committed to ethical practice and high quality, we have developed a set of professional standards to hold ourselves accountable to, and to offer complete assurance to our clients.

Exceptional Quality

Delivering exceptional quality, and providing clients with tangible results and a first-class service

Integrity & Values-Led

Delivering with integrity, and providing a service that honours our philosophy, our name, and our roots

Client Protection & Assurance 

Delivering client protection and loyalty, and providing outstanding levels of assurance for both individual and business clients

Professional & Ethical Practice 

Delivering a highly professional service, and running a responsible and ethical practice

We place a high value on client trust and loyalty. We work hard for you, and we run our business professionally, honestly, and with careful intention.
— Rare philosophy

Exceptional Quality

The first of our four professional standards focuses on delivering exceptional quality, and providing clients with tangible results and a first-class service. 

As well as our years of experience, we collectively hold a high standard of qualifications, accreditations and accountability through professional memberships. This doesn’t just symbolise our expertise, they are reflect our investment in perfecting our craft and skill, so that we can always deliver the best service to our clients.

Staying the best means evolving, which is exactly what we do. The sector moves at pace, and with significant legislative and regulatory changes particularly over the last few years, it is more important than ever to stay curious, creative, and committed to continued professional development. As solution-experts, we innovate and use our expertise to help clients overcome the modern day challenges and get the results they dream of.

Integrity & Values-Led

The second of our four professional standards focuses on delivering with integrity, and providing a service that honours our philosophy, our name, and our roots.

We are a small business with deep values, and our client-led approach is not dominated by a profit-only business model. We intentionally remain small so we never lose our conscience in the mass of a large company, and we ensure everyone who works with and for us shares our ethical code and values. 

We really care about the impact we have, whether it is the results we deliver our clients, how we give back to our sector, or how we make sure we leave the world better than we found it, and we hold ourselves accountable to our social and environmental sustainability commitments.

We are deeply committed to equity, equality and social justice. As an ethnically diverse, age diverse, and gender-balanced team, this commitment comes from a sincere and personal place. Each of us are passionate that everyone - regardless of what they look like, believe in, how their body serves them, who they love, or how they identify, should be respected and given the first-class service they deserve.

We choose re-invest some of our profit to fund our Rare Foundation, and we ‘pay it forward’ to people who need it most. This includes support for domestic abuse survivors, people in financial hardship who need health or disability related adaptations and similar services, and professional mentoring for underrepresented groups within the sector.

Client Protection & Assurance 

The third of our four professional standards focuses on delivering client protection and loyalty, and providing outstanding levels of assurance for both individual and business clients.

From the first conversation you have with us, to the aftercare process, we offer client protection and assurance as standard from beginning to end. We are transparent, fair, and always honour our word, and whether it’s client loyalty, bold commitments to great outcomes, or keeping your money and data safe, we take care of you.

For a tailored experience, click on the button below that most resonates with you and explore our client protection and assurance pledge.

Professional & Ethical Practice 

The fourth and last, but by no means least, of our four professional standards focuses on delivering a highly professional service, and running a responsible and ethical practice. 

Our business and the way we deliver our services complies with all legislative, statutory and regulatory standards and requirements, and we are committed to running an ethical and legally sound business. Scroll down to look at our legal, compliance and regulation statement, along with our cybersecurity compliance statement, insurance compliance statement, GDPR compliance statement, modern slavery statement and copyright statement.

As well as our compliance statements, we also set out our commitments around our social and environmental impact and our commitment to equity, equality and social justice. Our commitment to ethical practice underpins our business delivery, and makes sure we are living up to our philosophy, our name, and our roots. Read our statements on our philosophy page.  

We have a number of policies in place to protect our clients, the public, and the people we work with and for, including our protecting people policy and privacy policy, as well as our client feedback policy, which keeps us accountable to you and listening in a meaningful way. Our Rare Foundation policy sets out and guides how our foundation works. As part of running a responsible practice, we also ensure we protect our business so that we can run effectively. If you wish to read any of our policies or find out more about how we work, please contact us and we’ll be happy to help.

For commercial clients, including registered providers, local authorities, charities and legal firms, we are happy to review and sign up to your policies when we work on your behalf, providing they are compatible with our ethics and values.

Compliance Statements

Get in Touch

Have a question or project in mind? Want a personalised quote or consultation? Share a few details and let's start the conversation. We're excited to connect with you!